Wise unveils new look, new features, continues global expansion
Kristo Käärmann, co-founder and CEO of Wise says: “Our new look is inspired by the millions of people and businesses worldwide that use Wise today. It draws from where they come from, but also represents the excitement of the world open for them to conquer.
Wise, the global technology company that provides a fast, convenient, cost-effective and transparent way to move and manage money, has announced a new look and feel to its brand, as it reaches 16 million customers served worldwide.
The new visual makeover features a fresh green palette and a bold new font, drawing from global currencies, languages, alphabets, and places around the world. This new look aims to create a consistent customer experience regardless of the place or language they sign up in, as Wise continues to build money without borders and create a global alternative to the traditional correspondent system.
Kristo Käärmann, co-founder and CEO of Wise says: “Our new look is inspired by the millions of people and businesses worldwide that use Wise today. It draws from where they come from, but also represents the excitement of the world open for them to conquer.
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“Over the past year we’ve introduced new features to make Wise more useful to our customers, and made payments faster. We now deliver over half our payments to their recipient in less than 20 seconds. We also helped our customers save on fees 一 £1.5 billion compared to banks in 2022 alone.
“But there’s a long way to go. People and businesses are still being duped by hidden fees, and losing over £180 billion each year to their banks. This is money they could have otherwise used to pay bills, expand their businesses or even save for a rainy day. We don’t accept it and we’re committed to solving this for everyone, everywhere.”
The Wise Account is the world's first international account for people, enabling customers to send, spend, receive and hold money in 50+ currencies.
The account is expanding its unique international account offer and underlying infrastructure, with the launch of Assets in Singapore and securing licenses to launch more services, including the multi-currency account and card, in India and Israel.
Wise Business offers everything the personal account has along with business-specific tools, used by over 300,000 businesses each quarter. Wise Platform, more than 60 banks and large businesses' partnerships, offer their own customers faster, cheaper, and more efficient international payments, powered by Wise.
Wise co-founder and CEO, Kristo Käärmann, said that the new look is inspired by the millions of people and businesses worldwide that use Wise today, and it draws from where they come from, representing the excitement of the world open for them to conquer.
The new look is rolling out across Wise's website and mobile apps, and across the company's digital channels. Wise delivers over half its payments to their recipient in less than 20 seconds, helping its customers save on fees, £1.5 billion compared to banks in 2022 alone. However, there's still a long way to go, and Wise is committed to solving this for everyone, everywhere.
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