OneWayLoyalty Introduces Easy-Build, QR Code-Based Loyalty Programmes

Customers can join the loyalty ecosystem by simply scanning the merchant's QR code to collect reward points, whether they are shopping in-store or online.

OneWayLoyalty Introduces Easy-Build,  QR Code-Based Loyalty Programmes
The centralised platform allows businesses to easily build digital rewards programs - Pix Provided

Web123, an innovative loyalty rewards program platform in the Asia Pacific region, has introduced OneWayLoyalty, a QR code-based rewards platform that simplifies the consumer loyalty experience for businesses.

The centralised platform allows businesses to easily build digital rewards programs without the need for additional software integration or modifications to their existing transactional model.

OneWayLoyalty offers three modules: membership, rewards, and marketing. It is scalable to accommodate physical and online businesses of different sizes, with merchants able to choose from four packages to create fully customizable loyalty programs.

Digital Rewards Programs

The platform supports unlimited custom rewards, including personalized rewards such as birthday bonuses or limited-time exclusives. It also offers two membership tier options, including exclusive rewards for VIP customers.

Customers can join the loyalty ecosystem by simply scanning the merchant's QR code to collect reward points, whether they are shopping in-store or online.

The platform also serves as a digital communication platform, allowing merchants to build a stronger customer database and improve retention.

It provides features like free SMS credits for sending reminders, notifications, automated marketing messages, and emails to enhance customer engagement.

OneWayLoyalty has recently integrated with StoreHub and offers one-click integration options with external business services such as EasyStore, Shopify, MailChimp, and Loyverse.

The platform has already gained over 4,600 members since its launch, with a monthly user growth rate of four percent. It supports homegrown enterprises like DryShirt Malaysia, Bocah Barbershop, British Circle Malaysia, TCO, Tonik Asia Group, and Serdang Cendol.

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